Fire TV’s New Alexa Plus Scene Search Lets You Jump Straight To The Moment You Remember

Person using a Fire TV remote to ask Alexa Plus to jump to a specific movie scene, with the request and timeline highlight visible on the television screen.
With Alexa Plus on Fire TV you can describe the moment you remember and jump straight to that movie scene in seconds.

Finding that one memorable movie moment used to mean lots of guessing and scrubbing along the timeline. Amazon is changing that on Fire TV with a new Alexa Plus feature that lets you jump directly to a scene just by describing it out loud. Instead of scrolling, you speak in natural language and Prime Video skips to the exact moment in seconds.

Below is an updated, fact checked breakdown of how the feature works, what you need to use it, and why it matters for everyday streaming.

Key points

  • Fire TV users can now ask Alexa Plus to go straight to a specific movie scene using natural language.
  • The system understands character names, quotes, locations, and general scene descriptions and can often identify the movie even if you do not say the title.
  • It currently supports thousands of Prime Video movies with tens of thousands of indexed scenes, with plans to expand to more films and TV shows.
  • The feature is available on supported Fire TV devices and works only with Prime Video titles that are included with Prime, or that you have purchased or rented.

What the new Alexa Plus scene search actually does

On a Fire TV device, you can press the Alexa button on the remote and say something like:

  • “Jump to the Ozdust ballroom scene in Wicked with Glinda.”
  • “Jump to the boulder chase scene in Raiders of the Lost Ark.”
  • “Jump to the card scene in Love Actually.”

Alexa Plus parses that request, finds the matching scene inside a compatible Prime Video movie, and starts playing that moment almost immediately. There is no need to remember the timestamp or slowly fast forward through the film.

Because the system can use dialogue and context, you can even quote a line instead of naming the movie. For example, Amazon shows examples such as asking for the scene where Joshua says “shall we play a game” in WarGames, or when John McClane says “come out to the coast, we will get together, have a few laughs” in Die Hard.

How Alexa Plus finds the right scene

Under the hood, the feature combines several layers of metadata and artificial intelligence.

  • Fire TV uses information from Prime Video’s X Ray system, which maps scenes to cast members, songs, and other details in each title.
  • Alexa Plus analyzes movie captions along with visual understanding so it can match your spoken description to the correct moment in the film.
  • The company says the capability is built on Amazon Bedrock and uses multiple large language models, including Amazon Nova and Anthropic Claude, to interpret natural language requests and translate them into a precise time code.

Because of this combination of captions, visual cues, and rich metadata, Alexa Plus can often figure out what movie you mean even if you never say the title. You might just describe the action or the character and the system still lands on the right scene.

Where it works and what you need

At launch, the new scene search is limited in a few important ways:

  • Content scope
    • It only works with Prime Video titles. That includes movies that are part of a Prime membership as well as films you have bought or rented on Prime Video.
    • Amazon says the feature covers thousands of movies and tens of thousands of individual scenes, with more titles expected over time.
  • Device support and region roll out
    • The capability is rolling out on supported Fire TV devices, such as recent Fire TV streaming sticks and Fire TV smart televisions that support Alexa Plus.
    • Alexa Plus itself has begun expanding beyond the United States to markets such as Canada, where it is marketed as a next generation AI assistant for Fire TV and other devices.
  • Subscription requirement
    • The scene search is part of Alexa Plus, which is an upgraded AI tier for Alexa. Coverage from Amazon and several outlets indicates that Alexa Plus is currently available as a free early access experience for some users, and that Amazon intends to charge a separate monthly fee, around nineteen dollars, when the preview period ends.
    • A Prime Video subscription or a Prime membership, or individual purchases or rentals, is still required to watch the movies themselves.
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Because these details are evolving, especially the pricing and regional availability of Alexa Plus, there may be differences between countries or between early access and the final roll out. Based on the available data, the core requirement is that you have a Fire TV device that supports Alexa Plus and that you are watching a compatible Prime Video title.

Why this feature matters for everyday streaming

The new scene search is designed to fix a very specific annoyance. When you want to show someone your favorite moment in a movie, you often end up wasting several minutes scrubbing around and overshooting the point you wanted. Amazon’s idea is that you should just describe the scene the same way you would describe it to a friend and let AI do the work.

There are a few practical benefits:

  • Faster navigation
    • You spend less time seeking and more time actually watching the interesting part of the movie.
  • Easier sharing and rewatching
    • If someone mentions a specific quote or action sequence, you can jump straight to it without remembering where it happens in the film.
  • Stronger pull to stay inside Prime Video
    • Several commentators have noted that this kind of quick scene access could reduce the temptation to search for clips on other platforms such as YouTube, since the official stream can now bring up the exact moment just as quickly.

At the same time, it also serves as a real world showcase of how multimodal AI and rich metadata can change the way people browse long form video, not only through recommendations but through precise scene level control.

Conclusion

Amazon’s new Alexa Plus scene search on Fire TV is a small feature with a clear aim: remove the friction between remembering a movie moment and actually watching it. By combining Prime Video captions, X Ray style metadata, and large language models on Amazon Bedrock, the system can understand natural language descriptions and jump directly to the matching scene in thousands of supported films.

Right now it works only with Prime Video movies on supported Fire TV devices and is tied to the Alexa Plus tier, which is still rolling out and may become a separate subscription. Even so, if you already spend a lot of time with Fire TV and Prime Video, this AI powered shortcut could make revisiting favorite scenes feel far more effortless than scrubbing along a timeline ever did.

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